American Football league NFL continues its efforts to compete with TV broadcasting. In another attempt to get fans off their couches and into the stands, the league has just mandated… changing room cameras.
Staying ahead of TV isn’t easy these days, with millions of people choosing to watch games at home instead of at the stadium. Massive jumbotrons, party decks, all you can eat sections, skyboxes and other kinds of premium seating don’t seem to be enough.
In January we wrote about the possibility of creating large bar-alike standing sections in the future. This is only an option, while last year NFL approved exclusive replays inside stadiums. This year one more content type gets on board – mandatory locker room cameras.
What may seem surprising to some, NFL believe that locker rooms, being a zone inaccessible to most fans, will prove popular to watch in half time. Cameras are now obligatory, but only in home side’s changing rooms. What and when exactly teams will be showing is up to them, as long as they make it exclusive for stadium visitors only (whether on giant screens or by mobile apps).
Development is also under way of a system that would make laser-generated first-down lines visible in the stadiums. Those are now seen only on TV.