World Cup: Brazil’s games quite exclusive

source: AP / Datafolha / StadiumDB.com

World Cup: Brazil’s games quite exclusive Starting value of average matchday ticket is half of what many Brazilians earn. No surprise that 90% of locals attending World Cup matches are from two richest social groups and are almost never black.

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The Datafolha institute surveyed Brazilian fans present at Mineirao in Belo Horizonte during the recent Brazil-Chile game. Roughly two thirds, 67%, classified themselves as Caucasian, while very few people ticked the Negroid box. This confirms what one might notice on TV – Brazilian supporters inside the stadiums are predominantly white.

While it’s not fair to draw conclusions based solely on race, it’s striking in a country with over 50% of the society regarding themselves as black or of mixed-race (2010 census).

Another very distinctive point is wealth – 90% of surveyed fans located themselves in one of two wealthiest social groups, which together create 15% of the society.

Brazilian fans

"Sure, there are only whites in the stadium. It comes down to money," said Ana Beatriz Ferreira, a black 27-year-old parking attendant in Rio de Janeiro, quoted by the Associated Press. "Nobody I know could find affordable tickets."

Regular group stage ticket price started at $90, while the minimum wage is just $11 per day or $330 per month. And with most tickets being in the upper two categories of $135 and $175, many people were priced out even for the cheapest games.

To make the World Cup more inclusive (largely as a result of the 2013 public outcry) FIFA introduced a new category of tickets for Brazilian seniors/students/unemployed only, which were set at a fixed rate of $30. They were of course welcomed with great interest and, not surprisingly constituted a very low percentage of all the entries, well under 5%.   

The data collected came from 693 people at Mineirao, a very wide group considering the limited number of attendees and close to regular social surveys (just over 1,000 participants). The poll had a statistical margin of error of 4 percentage points.

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